RECENT POSTS

Marketing

The Law of the Harvest

If you’re in business, you could learn a lot from farmers.

What Does It Cost Not To Buy?

Here’s a big secret that makes it easy to sell more of whatever you sell.

You Get What You Pay For

Imagine, just for a moment, that I had just parked two brand-new cars in your driveway.

The Fortune Is In The Followup

Lucky for you, most businesses are pathetically and shamefully inadequate in the area of follow-up with prospects and customers.

Always Give a Reason Why

One of the most powerfully persuasive communication techniques is best summed up in a single word: “because.”

Always Have a Ticking Clock

There is something about the ticking clock that makes people move.

Always Make an Offer

Here’s how to make all of your marketing and advertising more profitable instantly. You won’t need a calculator, you won’t need a spreadsheet, and you certainly won’t need a board meeting.

Relentless Rules That Make Cash Registers Ring

Don’t do any marketing or advertising that doesn’t make money for your business; that doesn’t make the cash register ring.

Do Marketing That Works

Do marketing that works and avoid unproductive, unaccountable advertising.

Persuasion or Manipulation?

Interesting question for anyone who finds themselves needing to persuade other people (that's pretty much all of us)…

More Money Method #10: Recession Proof Reselling

The next idea in our series of “more money methods” will definitely appeal to you if you're very conscious of the effects of the recession.

More Money Method #9: Online Wheeling & Dealing

This little strategy will not appeal to everyone, because it is less about “info marketing”, and more about “wheeling and dealing”. But it can be a sure source of quick cash for those willing to do the work.

More Money Method #8: Flip This Info Product

In keeping with my last post, here's another quick way to generate more revenue for you and your business, without having to deal with creating new products.

More Money Method #7: Add Value, Get Paid

This is one of my favorite “more money methods”, Because it starts with resources you already have on hand.

More Money Method #6: Blog For Bucks

Can you simply sit down at the computer, write some words every day, and turn that into a six figure income online? Can you do it without turning those words into an information product, home-study course, or e-book?

More Money Method #5: Sell Shovels To The Miners

During the gold rush of the Great American West in the 1800s, some of the people who built the biggest fortunes were those selling shovels and pics to the gold miners. It was these “shovel sellers” who are getting rich, instead of the majority of the miners.

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Hi, I'm Ray Edwards

Bestselling Author

I teach thought leaders, entrepreneurs, and business owners how to write the words that sell their products, services, and ideas.

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