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Discover Ray’s TOP Business-Building Secrets and Lessons Learned Along His Journey To Generating Over $200M+ In Sales…

Writer's Rewind: 5 Common Copywriting Mistakes That Kill Sales Conversions

What do you do when your copy isn't converting the way you think it should? Trust me, the best copywriters in the world have the occasional dud...You put it out there, and it just falls flat. There are 5 common reasons this happens, and on this week's episode, I'll explain them all.

The Most Important Skill For Any Business

In part 2 of our "Writer's Rewind" series, we'll take a look at 5 reasons why copywriting is the most important skill for ANY business.

Why Your Copy Fails - P.A.S.T.O.R. Review

If your copywriting is not selling enough, maybe it's because you have failed to P.A.S.T.O.R. And I'm not talking about preaching… but I will get to that. This week’s podcast is a refresher on the core basics of writing persuasive copy (and everything is copy — it’s not ONLY sales pages and emails)

How To Un-Stress Your Business - with Stu McLaren

In this episode, you will get TONS of ideas and inspiration from real-life case studies Stu shares from many different businesses… including razors, coffee, massage studios, barber shops, car washes, puppy training, losing weight, improving relationships, and lots more!

Writing Gets You Everything You Want

On last week's episode, I boldly declared, "Writing gets you everything you want." This week, I'm giving you some proof of how that has been true in my life.

No Right Way To Do This

In this week's episode, I'm answering 4 of the most frequently asked questions I get (and I get them a lot).

Create for an Audience of One

You create content to build an audience...not the other way around! This week, I'm proposing that you create your content for an audience of one, and my guest, Jody Maberry, is proof that this strategy works.

Is 58 Too Late?

I often get some form of this question... "Is 58 too late to ____?" The number is arbitrary and this line of questioning can go on and on... Is it too late to start a business? Is it too late to build a brand? Is it too late to ...whatever. This week, I'm giving you my best answer to all of those questions.

Poverty Is Spiritual Warfare

Many Christians are culturally programmed to feel guilty about wealth, but is poverty God's plan for us? Today I propose that God wants you to prosper in all things that are good, including business (and I have the verses to prove it).

7 P's For Maximum Prosperity

Whether it's January 1, December 31, or any date in between, implementing these 7 P's can get you primed for prosperity

Plan Your Year

Here are 5 easy steps that will lead you to a better new year.

The Magic Word That Will Change Your Life

Learn to use this powerful word that can greatly reduce the stress in your life.

Why People Don't Change

People change when the pain of not changing feels more real than the difficulty of making the change. This is why 97% of people fail with New Year's Resolutions. The pain of not eating the pie seems more real than the pain of future health problems.

P.A.S.T.O.R. Masterclass

This week, I'm diving deeper into my proven, powerful copywriting framework - P.A.S.T.O.R. with a "mini" Masterclass

Writer's Block

I have previously claimed that Writer's Block does not exist. That was true for me at least, until recently. This week I'm sharing what caused it, and how I fixed it.

Your Shadow Brand

Building your business and your brand requires a particular set of skills. I want to talk about those skills (one in particular), but also issue a reminder about your other brand...the one built by others. Your shadow brand. What is it, and how do you manage it?

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Hi, I'm Ray Edwards

Bestselling Author

I teach thought leaders, entrepreneurs, and business owners how to write the words that sell their products, services, and ideas.

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