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The “12 Minutes to Triumph” Morning Routine


Monday, December 12, 2022


Ray Edwards

My usual morning routine takes about 3 hours. I realize that most people don’t have the flexibility for such a lengthy morning routine. That’s why I created the “Hour of Power Cheatsheet” infographic.

But let’s face it. Sometimes things go awry and even I don’t have 3 hours for a morning routine.

Usually, I'm awake before everyone else in my household by a 3-4 hour margin. (I awake every day at 4am.)

But sometimes, my wife gets up early too (even, from time to time, at 4am). When that happens, my routine goes out the window. I am not unhappy about that. When Lynn is up, I want to be present with her, rather than obsessively clinging to a ritual. But sometimes it's difficult to adhere to my usual routine. This is true when I am traveling, crossing time zones, giving an early morning speech, or visiting family and friends.

Those with full-time jobs and a house full of young children face similar challenges. They frequently ask me, “Ray, what do I do if I only have a few minutes for any kind of morning ritual or routine?

Sometimes we just don't have time for a longer morning ritual. (For some that may be every morning.) For this reason, I have devised a short, effective and powerful morning ritual.

One more thing before I get into the specific routine. This could be a 6-minute routine, or a 20-minute routine. With more time, you could do deeper and in more sustained ways with each part of the routine. Here's what matters: “sanctify” or set apart this routine and hold it in high esteem. And be intentional (purpose-oriented) about your routine. It’s about the quality of time, not the quantity.

The “12 Minutes to Triumph”

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Ray Edwards

Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at


Hi, I'm Ray Edwards

Bestselling Author

I teach thought leaders, entrepreneurs, and business owners how to write the words that sell their products, services, and ideas.



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