Recent Posts From Ray Edwards/Writing/How To Write A Sales Page That Rakes In $10 Million

How To Write A Sales Page That Rakes In $10 Million


Monday, December 12, 2022


Ray Edwards

You're invited to join me for a free, live Masterclass on Tuesday, June 2, from 7 p.m. Eastern (6 p.m. Central, 4 p.m. Pacific).

I've had the honor and privilege of writing sales copy for some amazing clients, including Tony Robbins, Jack Canfield, Jeff Walker, and many others. Some of my best work has been with clients you've likely never heard of – “mom & pop” companies and solo entrepreneurs (maybe just like you).

On this Masterclass, I'll show you how I write for all those clients – including the single sales page that has hauled in $10,000,000 so far. That's ten MILLION dollars. And that's just part of the estimated $100 Million in products and services my copywriting has sold. On the Masterclass I show you how I do it, and how you can do it for your own products and services.

Do You Dread Writing Copy?

I know someone who absolutely hates writing sales copy for her products. She actually calls it “the dreaded sales page”. The mere thought of writing out a persuasive sales message makes her nauseous.

Many people would rather have a root canal than write a sales page. They find it difficult, tedious, and boring. And they hate sounding “salesy”.

All of which adds up to this: their sales copy is terrible, and nobody buys the product. Crickets.

This is usually when they call me, asking if I can help save their promotion or product launch (which is dying a slow, agonizing death).

I can often breathe life right back into that dead product launch or business, and raise it from the dead. I don't have to start the copy over from scratch. It's often just a matter of rearranging the copy, smoothing out the language, and adding a powerful headline. Voilà -the dead come to life!

The product begins selling. The profits roll in. I collect my ridiculously high fee, and everybody wins.

All You Need Is The Blueprint

The reason I'm able to perform these “copywriting miracles” is not because I am some kind of genius (but thank you for suggesting that). It's something much more interesting and exciting.

I have a Blueprint.

A Copywriting Blueprint.

And I can simply compare any existing sales copy to that Blueprint, and instantly see what needs to be added, deleted, or rearranged.

I can also use the Blueprint to build a high-performance sales page from the ground up. Here's the most beautiful thing about the Blueprint:

As long as you are offering the right product to the right people, the Blueprint always works. Always.

In this Masterclass, which is 100% free, you will discover:

The 7 words that can make you rich. Once you master these words, you'll have the astonishing power to revive failing products with drooping sales… and cause sales to take off like a rocket.
•How to “beat the blank page blues”, and never have writer's block again. This trick is so simple, you're gonna slap yourself in the forehead for not thinking of it yourself.
•The fastest way to crank out a sales page in a single afternoon that can bring you money overnight. Sure, this sounds “over the top” – but when you realize I've done this hundreds of times…. and that it always works… you might want to try it yourself.
•The “Insidious Seven” Mindsets that destroy your business. As Frank Herbert wrote: “Fear is the mind-killer.” And these Seven Mindsets are most likekly already at work in your life, taking you apart piece by piece, and sabotaging your copywriting in the process. How to banish the “Insidious Seven”, and make sure they never return.
And, of course, I'll give you the Sales Copy Blueprint I use to write all my copy – including that one letter that has brought in over $10,000,000 in revenue. You'll be able to download it and start working on your own $10,000,000 sales page!

You Don't Have To Be A Writer

In fact, if you don't feel like you're a writer, this Masterclass will probably be easier for you.

I will tell you this: if you're a speaker, entrepreneur, pastor, financial planner, author, platform builder, or just someone who has a message you want to get out to the world, you're gonna love this Masterclass.

How To Register

The Masterclass is free, and you can participate from home or the office, or even an airport terminal (if you're between flights).

Important: because we only have room for 1,000 people on this class, it's important that your register now, and show up early for the Online Masterclass. You don't want to arrive to late and find the Class is at capacity.

I've seen firsthand how simply changing the words on a webpage can take a product from failing straight to meteoric success ($10,000,000 and more). Just by changing the words.

The trick is, you have to know the right words, and how to put them in the right order. That's what I'm giving you during this Masterclass, That, plus the Blueprint which you can download and keep. Free.


Ray Edwards

Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at


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