Being Open To Life


Tuesday, November 01, 2022


Ray Edwards

I got a call from a potential new client.

We'll call him Drew (not his real name). Drew seemed tentative, nervous, and naive. I immediately classified him in my mind as someone who was not a client for me. I fully expected to scare him away with my requirements for my clients, the intricacy of the process and what I expected in the way of information to write his copy…and if none of that worked, I was certain my price would end the conversation.

Turns out I was wrong.

Drew was curious as could be about the process, excited about gathering the required information I would need, and didn't blink when I quoted him a price for his project (it was in the five figure range). He immediately sent payment and we set off to work.

What did I learn? Only the same old lesson I need to revisit from time to time: don't pre-judge people, and be open to what life brings your way. You never know who the next big client will be, what the next big opportunity might look like…and you just might be surprised when you find out.


Ray Edwards

Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at


Hi, I'm Ray Edwards

Bestselling Author

I teach thought leaders, entrepreneurs, and business owners how to write the words that sell their products, services, and ideas.



Join Ray’s FREE ‘Daily Ray’ List And Get Daily Emails With:


Click The Button Below And Enter Your Primary Email Address To Get “The Daily Ray” And A FREE Digital Copy Of The “Marketing Your Own Business” Newsletter.