Always Wear Clean Underwear

 Published 

Monday, December 12, 2022

 by 

Ray Edwards

Your mother always told you, “Wear clean underwear.”

The idea was that if you were in an accident, or had to be rushed to the hospital, you didn’t want to be embarrassed by your undergarments.

Mom’s advice was good, and applies in business as well.

Not that you should live in fear of accidents, but that you should anticipate unexpected things will happen.

Unexpected meetings will pop up.

Unexpected phone conversations will occur.

Unexpected opportunities to make your sales presentation will crop up.

Being prepared-“wearing clean underwear”-means always being dressed and ready to meet important people.

It means always being ready to give your presentation at a moments notice, with or without the PowerPoint slides.

It means never being in a situation, engaged in an activity, or being in a place that would embarrass you in front of that important client or colleague.

So.

Always wear clean underwear.

ec7d5787c225fff7883d72d9d848f113.jpg

Ray Edwards

Ray Edwards is a world-renowned copywriter and communications strategist, writing for some of the most powerful voices in leadership and business including New York Times bestselling authors Jack Canfield and Mark Victor Hansen (Chicken Soup for the Soul) and Tony Robbins. Ray is a sought-after speaker and author, hosts a popular weekly podcast, and blogs at RayEdwards.com

Ray-dynamo-fin.png

Hi, I'm Ray Edwards

Bestselling Author

I teach thought leaders, entrepreneurs, and business owners how to write the words that sell their products, services, and ideas.

RECENT POSTS

Newsletter-updated.png

Join Ray’s FREE ‘Daily Ray’ List And Get Daily Emails With:

WEIRD COPYWRITING TIPS, TOOLS, And TACTICS

Click The Button Below And Enter Your Primary Email Address To Get “The Daily Ray” And A FREE Digital Copy Of The “Marketing Your Own Business” Newsletter.