The first step to solving a problem is: acknowledge you have one.

The first step to solving a problem is: acknowledge you have one.

Seth Godin's insightful analysis of the iPad Product Launch — worth studying (not just reading).

This is hard for a lot of folks to swallow, but it's true anyway.

This is hard for a lot of folks to swallow, but it's true anyway.

I used to love April Fool's Day.

There is a common line of thinking that you must choose between having a lot of money or having a meaningful life.

You’ve heard the exercise: “If you only had 1 week left to live, how would you spend it?”

If you’re a copywriter, please take note: the “obnoxious bully copywriter persona” is overdone, possibly destructive and certainly no longer unique positioning.

If you’re not risking something, what is it you hope to gain?

What’s the number one way to make more sales?

Why do you believe what you believe?

Why do you believe what you believe?

Stop offering so many options.

It’s not because they don’t offer value.

Not that long ago I was in the radio business.