Perhaps you too have felt the pressure to work faster and more efficiently and yet you you may feel you never get anything of real substance accomplished.
The problem is, no one has explained how big the problem actually is.
Especially people who want to sell you one piece of the puzzle…
Like, maybe only copywriting for instance. As a copywriter, I believe that's a valuable skill to have but copy alone won't get you need to go.
Posting videos on social media won't get you there either.
We need to go deeper. It's a much more complex situation now.
Because it means most of your competitors simply quit rather than do the required work to be successful. Which leads to the opportunity to sweep up arm loads of money that’s been left on the table.
But it also means just shooting videos on your smart phone is not enough.
Just having a website that is a brochure is not enough.
You need to have an Integrated Marketing System. And that gets complex because you have to cobble together so many different pieces of tech to make it work.
But here's what I'm about to say: fortunes will be made by those who are bold enough to learn how to do it, or at least learn what needs to be done, and then find the people to do it for us.
If you are willing to take the risk if falling on your face a few times (or a few dozen times) until you hit on a successful video… everything could change in the twinkling of an eye. As my friend Diana says, just one right video can change everything. But only if it's part of an Integrated Marketing System. (There’s little value in having 1 million views if you have nowhere to send them, and nothing to sell them.)
You begin to get a picture now that there's a huge opportunity in front of you.
But very few people are gonna tell you the truth that it will take some work to actually cash in on the opportunity.
You'll have to provide real value to your audience first. And then you have to have a system that is capable of turning video viewers into subscribers and ultimately into customers.
Currently, there's no one to help you think about how to build a system like this.
And other people who exist who are doing something like that, most of them have a dog in a fight. In other words they want to sell you theyir super-expensive super-complex, CRM or website building software, or video editing course, or even their expensive copywriting course.
Even I am not immune. I realize that to really have the impact we want to have as a company, we have to dig deeper and give our viewers, listeners and readers more value — upfront for free. Then we need to provide an economical way that we can give you more direct, hands-on help. And for a few people, we can even do the work for you (at a much higher price point — but that's not my point today.)
The point I'm trying to make us that we too are having to dig in and invest more in our customers before we see a single dollar of profit from those efforts.
And the reason we're willing to do that instead of just trying to continue selling only digital course material, which would immediately be an easier cash grab, is it doesn't serve you well. And we know our competitors will not go the extra miles required do the job right. That's why we revamped, refortified and revitalized the Copy Academy Coaching Program.
We still give you all the best in training I've had to write copy that sells. But we don't ignore the fact that the newest tool that is not going to ever go away is AI. That's why we develop our own AI training for copywriters marketers, and even our own AI, copywriting software (which you're welcome to try for free, details on that coming up).
The purpose of The Academy is to give you the proper context in which to use your brilliant sales copy. Because copy is off no value until it appears on a high-converting sales page, which is part of a high-converting marketing sequence. Or what so many like to call … a funnel.
But funnels must be connected to email campaigns. And email campaigns lead to awareness campaign of video and text comments and social media, which lead to lead magnets. High value pieces of content for which people are willing to trade their email address.
This is the way. I have charged up to $150,000 for some of the top brands…
"The 1-on-1 copy critique coaching call helped me get un-stuck, gave easy to incorporate feedback..."
"This is powerful! I have so many ideas of how I'm going to use this"
"My mind is BLOWN on the potential for this."
"I have the tools and confidence now..."
"I wrote a few blog posts this week using AI - changed quite a bit to make it better (and to make it mine) but it was a great way to get past the blank page."
What makes the Copywriting Academy Coaching Program™ different than other copywriting programs? Personal Copy Coaching. Note that I said personal. That means that this is not a cookie-cutter approach that expects you to figure out how to apply what you learn to your own business, hoping you are doing it right. You’ll get expert guidance. Included in the cost of your membership, we provide personalized coaching every month. A certified copywriter, trained by me, will critique your work and then meet with you about it.
You will know what is working, and what you need to work on. You’ll learn insider tips to write better, faster and more effectively.
(Value $3,000)
Don’t underestimate the importance of your mindset. It can make or break you! The proper mindset will spur you to take consistent action, break through the ceilings that are limiting you, stop feeling alone in your struggles and release your best self.
Each month, we host a mindset call, where we dive deep into the stories holding you back from your biggest goals. Led by an experienced coach, you’ll see new angles on old ideas, then begin to implement these new ideas … right on the call! This call is a favorite for many students in our programs.
(Value $3,564)
This is your chance to get your copy in front of me and my team of experienced copy coaches. Prosperous Business Academy™ members may submit copy for review once a month. Each month, we select one or more pieces, which we then review live on camera, so you can not only see our comments, but hears WHY we suggest certain changes, and even brainstorm improvements, all right there on the call.
This is group coaching that helps everyone get better, not only the person whose copy is being reviewed. Getting expert eyes on your copy and help to make it the best it can be is the best way to improve your skills.
(Value $4,764)
More than a boring Q&A that feels more like a lecture, and doesn’t provide any real help, this is a group coaching call with industry experts. We’re out there doing this in the marketplace daily, and we have combined marketing experience that covers all business topics. My team and I are here to help you. If we don’t know the answer, we probably know who does, and can point you in the right direction.
This is the kind of access you’ve wished you could have to the “gurus” but is so rarely available.
(Value $4,764)
Every group needs a clubhouse – a place where like-minded individuals can talk openly about business, opportunities, and challenges… without fear of judgment or ridicule. On any given day, you’ll find not only other Academy members, but me and my team of copywriting and marketing experts, hanging out in the Community, which we purposely placed away from the noisy and often negative arena of Facebook, to make it a more friendly and inviting place to come.
This community forms the backbone of the Profitable Business Academy™. It’s a secure fortress where you can ask any question, celebrate your wins… and commiserate when it’s not going so well. The only way into this community is to become a member of the Prosperous Business Academy™.
(Value $3,564)
This is the copywriting course that started it all. It’s helped thousands of business owners. So many people have said this is the best copywriting course out there. I’ve seen a lot of those other courses, and I believe this is the best there is. You’ll learn how to write words that sell… without being sleazy… or cheesy.
The Copywriting Academy course contains everything I have learned over 20+ years in the industry, and it’s not available anywhere else. It’s a comprehensive, 100% online learning-and-doing system that not only teaches you how to write copy… but also helps you get it done while you learn! You work at your own pace – go as fast or slow as you want.
You get LIFETIME ACCESS. The techniques, tools and templates are yours, and you can use them to literally create cashflow on command!
(Value $1,997)
This is less about teaching you HOW to write copy (which The Copywriting Academy does for you) and more about showing you how to develop your own copy system. We’ll teach you how to build pieces and chunks and paragraphs – and reach a point where you are no longer writing copy… you’re assembling copy. This makes it so easy to turn out effective sales copy without spending all day every time you need new copy.
(Value $1,997)
Each month my team and I prepare a set of "marketing stuff in the rough." We choose a theme that is universally applicable to all businesses, and provide first drafts for your blog posts, podcast outlines, YouTube videos, and social media updates. Everything you need. 12 months of marketing campaigns – DONE for you!
(Value $4,764)
This is huge. I’m giving you access to the entire digital vault of ALL my previous trainings – every single one! I’ve held none back. These are all currently available for sale individually every day of the week. Some of them have a retail value as high as $2,995, but you get access to all of them for zero dollars.
(Value $21,000)
Members receive EXCLUSIVE early beta access to OUR Breakthrough Al Copywriting Software FREE!
With our Copywriting Software, you can:
(Value $3,564)
A certified copywriter, trained by me, will critique your work and then meet with you about it. You will know what is working, and what you need to work on. You’ll learn insider tips to write better, faster and more effectively.
Led by an experienced coach, you’ll see new angles on old ideas, then begin to implement these new ideas … right on the call! This call is a favorite for many students in our programs.
Getting expert eyes on your copy and help to make it the best it can be is the best way to improve your skills.
A group coaching call with industry experts. We’re out there doing this in the marketplace daily, and we have combined marketing experience that covers all business topics. My team and I are here to help you.
This community forms the backbone of the Profitable Business Academy™. It’s a secure fortress where you can ask any question, celebrate your wins… and commiserate when it’s not going so well. The only way into this community is to become a member of the Prosperous Business Academy™.
The Copywriting Academy course contains everything I have learned over 20+ years in the industry, and it’s not available anywhere else. It’s a comprehensive, 100% online learning-and-doing system that not only teaches you how to write copy… but also helps you get it done while you learn! You work at your own pace – go as fast or slow as you want.
You get LIFETIME ACCESS. The techniques, tools and templates are yours, and you can use them to literally create cashflow on command!
This is less about teaching you HOW to write copy (which The Copywriting Academy does for you) and more about showing you how to develop your own copy system. We’ll teach you how to build pieces and chunks and paragraphs – and reach a point where you are no longer writing copy… you’re assembling copy. This makes it so easy to turn out effective sales copy without spending all day every time you need new copy.
Each month my team and I prepare a set of "marketing stuff in the rough." We choose a theme that is universally applicable to all businesses, and provide first drafts for your blog posts, podcast outlines, YouTube videos, and social media updates. Everything you need. 12 months of marketing campaigns – DONE for you!
I’m giving you access to the entire digital vault of ALL my previous trainings – every single one! I’ve held none back. These are all currently available for sale individually every day of the week.
Members also receive EXCLUSIVE early beta access to OUR
Breakthrough Al Copywriting Software FREE! Write copy 10X or even 100X faster - with Al trained on our proprietary frameworks (you can't find anywhere else).
*Value based on comparable online training programs on the market.